Nova Wave Foods

Jeff Ong

For nearly 30 years, Mr. Ong's vision is to lead and inspire retailers and restaurants with authentic and savory Asian food brands.

Direct Source

We recognize diversity and we are dedicated to sourcing products from the Asia Pacific region to deliver diverse tastes to the local market.

Trusted Brands

We are distributors of many well-known brands like Aroy-D, Golden Swallow, Thai Smile, Mae Ploy, Namjai and many others.

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